About Us

Our Story

Formula Fragrances was founded in Brighton with one goal in mind: to make exceptional fragrance available to everyone. We believed that luxury perfume shouldn't come with an inflated price tag, so we set out to create a collection that delivers premium quality, outstanding performance and lasting impressions at a fair price.

Every fragrance is carefully compounded in our Brighton lab using high-quality ingredients and Extrait de Parfum concentrations for exceptional richness and longevity. Alongside our collection of inspired-by fragrances, we continue to develop our own original formulas, blending creativity, craftsmanship and attention to detail into every bottle we produce.

Rather than spending millions on celebrity endorsements, extravagant packaging and global advertising campaigns, we invest where it matters most – the fragrance itself. This allows us to offer High-End perfumes without the luxury price tag.

Quality, transparency and responsibility are at the heart of everything we do. Every Formula Fragrances scent is Cruelty-Free, Vegan, Paraben-Free and Phthalates Free, so you can enjoy premium fragrance with confidence.

From our Brighton lab to your collection, our mission remains the same: to create beautifully crafted fragrances that are luxurious, long-lasting and accessible to everyone.